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Kang, Yahui: Cappella, Joseph N.: Fishbein, Martin:
The effect of marijuana scenes in antimarijuana public service announcements on adolescents' evaluation of ad effectiveness.
[2009]
Kang, Yahui: Cappella, Joseph N.: Fishbein, Martin:
The effect of marijuana scenes in antimarijuana public service announcements on adolescents' evaluation of ad effectiveness.
[2007]
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Cappella, Joseph N. (2)
Fishbein, Martin (2)
Kang, Yahui
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adolescent
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advertising effect
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drug education
(2)
effectiveness
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evaluation
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harmful to youth
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nonprofit advertising
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prevention
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secondary analysis
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research report
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periodical article
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2000-2009
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english
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Health communication
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